Embroidery stitches your logo, employee names and department identifiers into the garment with thread. It is the most widely used branding method for polo shirts, shirts, jackets, caps and workwear because it sits well on structured fabrics and generally copes with the frequent laundering that uniforms receive in the UAE.

Uniform embroidery in Dubai is carried out with Mustang’s in-house embroidery and branding support, alongside printing and engraving. This page is the reference point for garment branding: how the process works, where logos go, which fabrics suit embroidery and when another method is the better choice.

How the embroidery process works

  1. Artwork. You supply the logo, ideally as a vector file, with brand colour references.
  2. Digitising. The artwork is converted into a stitch file that sets stitch type, direction and density for the chosen size. Very small text and fine gradients are simplified at this stage.
  3. Thread colour matching. Thread shades are matched as closely as possible to your brand colours.
  4. Mock-up approval. You receive a free digital logo mock-up before production, showing size and placement on the garment.
  5. Production. Production begins after artwork and placement approval.

Final colours may vary with fabric, thread and screen calibration, so approve colours against a physical sample where an exact shade matters. Thread, backing and stitch details depend on the garment. Final specification will be confirmed during quotation.

Embroidery placements

PlacementTypical useWhat to consider
Left chestCompany logo on polo shirts, shirts, jackets and coverallsKeep clear of pockets, plackets and name badges; size the logo so it stays legible
SleeveSecondary logo, department or site identifierSmall area; simple marks work better than detailed crests
Back yokeCompany name or short line of text below the collarSeen from behind in queues and corridors; keep text short
Cap frontLogo on caps and headwearCurved surface with limited height; fine detail may need simplifying
CollarDiscreet brand mark on polo and shirt collarsVery small area; suits initials or a short word

Fabrics that suit embroidery, and the alternatives

Embroidery sits best on stable, medium to heavier fabrics: pique polo shirts, twill and drill workwear, blazers, fleece, jackets and caps.

On lightweight or stretchy fabrics, dense stitching can pucker or feel heavy against the skin. On waterproof shells, needle holes can let water through, and large back designs become stiff. In these cases screen printing, heat transfer or sublimation is usually the better choice. Compare the options on garment printing and branding methods, or read embroidery vs printing: the complete uniform branding guide.

Badges and name embroidery

Employee names, job titles and department or branch identifiers can be embroidered directly onto the garment, usually on the chest opposite the logo. Direct name embroidery suits stable teams. Where staff turnover is high or garments are pooled, a removable name badge is more practical because the garment can be reissued.

Name badges, engraved badges, ID cards and lanyards are listed under workforce accessories. A one-year no-fading warranty applies to eligible engraved badges; see the warranty terms.

What to prepare

  • Logo artwork as a vector file (AI, EPS, PDF or SVG) and brand colour references.
  • Garment type, fabric and garment colour for each item to be branded.
  • The placement and approximate size you want.
  • For names: a spreadsheet checked for spelling, with department and garment size.

What is included

  • Free digital logo mock-up before production.
  • In-house printing, embroidery, engraving and branding support.
  • Stored records of approved colour, logo position and branding, so repeat orders match the first.

Embroidery is applied to garments supplied through custom uniform manufacturing or ready-stock supply.

Get a mock-up of your logo

Upload your logo for a free digital mock-up through Request a Quote, or request a sample to check the finish. All uniform services are on the services hub; see also corporate uniforms and hotels and hospitality.

Frequently asked questions

What artwork file do you need for embroidery?

A vector file is best. If only an image file exists, send the highest-quality version you have and the artwork is reviewed before the mock-up is prepared.

Can small text be embroidered?

There is a practical limit, because thread cannot reproduce very fine lettering. Small text is enlarged, simplified or moved to another branding method, and the mock-up shows the result before you approve.

Will the thread match our brand colour exactly?

Threads are matched as closely as possible, but thread reflects light differently from ink or a screen. Where the exact shade is critical, approve it on a physical sample.

Do we need to resend artwork for repeat orders?

No. Approved logo position, colours and branding details are stored for repeat orders. Tell us if your logo or brand colours have changed.